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AI Product Owner – Digital Marketing (US Commercial IT)

美国 - 加利福尼亚州 - 福斯特市信息技术正式员工
应用

职位描述

Key Responsibilities

  • Own IT technical vision, Delivery roadmap, and ensure delivery of AI-driven content supply chain products are delivered in line with business requirements.

  • Support Commercial teams define use cases such as: AI content creation & modularization Automated tagging & reuse MLR workflow acceleration Personalization / next-best-action

  • Enable integration across Vault, DAM, CRM, email, web, media platforms

  • Support the commercial teams with activation and change enablement across channels: CRM/CLM (field) Approved email & marketing automation Web/HCP portals (AEM) Paid media & patient engagement programs

  • Deliver technical capabilities for segmentation, targeting, campaign orchestration, and measurement

  • Partner with business and data teams to drive engagement, reuse, and content ROI

Technical Capabilities

  • MarTech ecosystem (Veeva, Salesforce, Adobe / Sitecore, DAM/MRM)

  • AI/GenAI for content and marketing workflows

  • API-driven integrations, metadata/taxonomy, content modeling

  • Agile product delivery in cross-functional squads

Business Partner Capabilities

  • Strategic & commercial acumen (HCP/patient engagement)

  • Executive influence and clear communication

  • Trusted partner across Marketing, Sales, MLR, IT

  • Cross-functional leadership and alignment

  • Navigates complexity & compliance

  • Outcome-driven and change-oriented (AI adoption, product model)

Basic Qualifications:

Bachelor's Degree and Ten Years' Experience

OR

Masters' Degree and Eight Years' Experience

OR

PhD and Two Years' Experience

Preferred Qualifications:

  • 10+ years in product management / IT / commercial technology leadership

  • Deep experience in pharma digital marketing, MLR workflows, content supply chain

  • Strong hands-on with: Veeva Vault (PromoMats/MedComms), Vault CRM / Salesforce CRM DAM/MRM (PromoMats, Adobe), Adobe Experience Cloud / Sitecore (CMS, Analytics, Target)

  • Experience with AI/GenAI (content generation, tagging, personalization)

  • Solid understanding of APIs, data models, CDP/analytics ecosystems

People Leader Accountabilities:

•Create Inclusion - knowing the business value of diverse teams, modeling inclusion, and embedding the value of diversity in the way they manage their teams.

•Develop Talent - understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose.

•Empower Teams - connect the team to the organization by aligning goals, purpose, and organizational objectives, and holding them to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.