Director Marketing Enablement - HIV Prevention

Job Description

At Gilead our pursuit of a healthier world for all people has yielded a cure for hepatitis C, revolutionary improvements in HIV treatment and prevention as well as advancements in therapies for viral and inflammatory diseases and certain cancers.

We set and achieve bold ambitions in our fight against the world’s most devastating diseases, united in our commitment to confronting the largest public health challenges of our day and improving the lives of patients for generations to come. As a Director Marketing Enablement at Gilead, you will be an integral part of a fast paced highly collaborative team, who are on a mission to increase awareness, knowledge, relevancy, and usage of PrEP as part of preventative health for all who could benefit from it.

Responsibilities:

• Informs strategy and leads problem solving related to optimal coverage pull through, acquisition, and logistics in partnership with other internal teams consistent with brand goals and objectives

• Maintain understanding of customer product coverage and acquisition pathways

• Effectively identifies and translates office/HCP needs and realities into clear guidance

• In partnership with cross-functional teams establish clarity on key topics related to product uptake, like: how to write the script, where to send the script, etc.

• Assess novel opportunities to support product uptake as identified by senior leaders like; pharmacy initiatives, packaging, and telehealth

• Drive internal alignment and lead the development of field‑facing tools and resources that enable offices to navigate coverage, reimbursement, and distribution pathways effectively, accelerating consistent local pull‑through

• Own and lead field communications related to access, including coverage changes, restriction removals, and evolving policy and legislative updates, ensuring clarity, timeliness, and compliance.

• Develop and execute high‑impact marketing tactics aligned to strategy, demonstrating command of both traditional and non‑traditional channels to drive measurable results.

• Support team with establishing and maintaining organizational ‘talking points’ on topics key to brand strategy and execution

• Use insights and data to inform plans, select KPIs, and optimize impact.

• Prioritize effectively in complex environments and provide clear, logical recommendations.

• Anticipate changes in healthcare policy, access, and market dynamics; proactively adapt strategies.

• Ensure on‑time, on‑budget execution, including agency and budget management.

• Collaborate closely with Field, Legal, Medical, Regulatory, Analytics, Government Affairs, Managed Markets, and Marketing partners.

• Continuously improve processes, systems, and ways of working to enhance scalability and effectiveness.

• Deliver clear, compelling presentations to senior leaders and external stakeholders.

• Ensure full compliance with all laws, regulations, and internal policies.

Basic Qualifications:

Bachelor's Degree and Twelve Years' Experience

OR

Masters' Degree and Ten Years' Experience

OR

PhD and Eight Years' Experience

Preferred Qualifications:

• 10+ years of experience.

• A Bachelor’s degree in marketing or related fields is preferred

• An advanced science degree or an advanced business degree such as an MBA is desirable

• Proven ability to work well as part of a team and in leading cross-functional teams

• Strong desire and ability to work in a fast-paced and dynamic environment

• High learning agility and self-starter preferred

• Experience working with EHRs is preferred

• Experience with both pharmacy and medically billed products (including buy and bill) is preferred

• Sales experience is desired and a minimum of 3 years in product marketing or advertising

• Expert understanding of pharmaceutical regulatory requirements and impact on development of marketing materials is required

• Comfortable discussing topics relevant to the HIV prevention space, including sexual health, mental health, and substance use.

• Ability to Travel: up to 25%

People Leader Accountabilities:

• Create Inclusion - knowing the business value of diverse teams, modeling inclusion, and embedding the value of diversity in the way they manage their teams.

• Develop Talent - understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose.

• Empower Teams - connect the team to the organization by aligning goals, purpose, and organizational objectives, and holding them to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.