
Senior Local Marketing Manager
China - ShanghaiMarketingRegularJob Description
Job Description Summary
- Developing competitive marketing strategy and effective event that can meet their regional market situation.
- Closely cooperating with central marketing, sales team and local cross functional team for effective promotion and implementation of project in their regions.
Job Responsibilities:
- Develop regional marketing strategy based on understanding on central marketing strategy and regional situation
- Support implementation of national projects in their regional
- Cooperate with sales force, medical and other functions to drive regional business growth by innovative events/projects
- Build up effective working relationships with key opinion leaders and make sure they have advanced disease and treatment knowledge
- Provide training to sales force for improving effectiveness
- Collect competitors’ intelligences
Knowledge, Skills, Experiences and Education
- Have good interpersonal and stakeholder engagement skills
- Possess good strategic thinking and market sense with strong capability of execution and driving for excellence
- Have minimum 5-year experience with pharmaceutical working in sales/marketing management, related commercial area Oncology or Antibiotics TA is preferred
- Comply with Gilead value and cultures
- Have bachelor’s degree, clinical medicine or pharmacy major is preferred
Job Title (Translated)
肿瘤及抗真菌事业部 区域市场(高级)经理
Job Description (Translated)
在吉利德,我们致力于为所有人创造一个更健康的世界。过往逾35年间,我们在HIV、病毒性肝炎、COVID-19、肿瘤等危及生命的疾病领域持续推动药物革新,改善患者生活,并在全球范围内提升药物可及。未来,我们将继续应对全球最具挑战的健康问题,为实现这一使命,需要我们同心协力、坚定信念和不懈努力。 每个你,都将在我们探索和推动改变生命的科学创新进程中扮演至关重要的角色,“吉客”是我们得以实现伟大愿景的重要伙伴,我们期待充满热忱、志存高远的你,在这里创造真正的影响力。 我们深信卓越的管理者才能赋能卓越的团队,每一位吉利德领袖都致力于为“吉客”创造积极的工作体验。无论你现在、抑或有志向成为团队管理者,都是塑造“吉客文化”的关键“引擎”,让我们共同创造一个让每位“吉客”都能感受到包容、持续成长和充分赋能的职场环境,实现未来无限可能。 加入吉利德科学,携手,突破不可能! 职位概述: 落地中央的市场策略以及制定区域的市场策略,以推动业务发展 与跨部门团队紧密合作,搭建区域学术平台,有效策略落地和项目实施 工作职责: 基于对中央市场部战略和当体市场情况的理解,制定区域营销策略 支持在区域内实施全国项目 与销售、医学和其他职能部门合作,通过创新活动/项目推动区域业务增长 与关键意见领袖建立有效的工作关系,并确保他们拥有先进的疾病和治疗知识 为销售团队提供培训以提高他们的工作效率 收集竞争对手的情报 知识、经验和能力要求: 具有良好的人际交往能力,及重要客户管理能力 具有良好的战略思维和市场意识,具有较强的执行力以追求卓越为目标 至少有5年制药行业销售或市场管理的工作经验,有肿瘤领域/抗生素经验优先考虑 符合吉利德的文化和价值观 拥有大学本科学位,临床医学/药学等专业优先考虑